Pohai Campbell 

“In 2019, my husband and I were overjoyed when we found out we were expecting our first child! As ecstatic first-time parents, we quickly became interested in anything baby-related. During our research, however, we came across a shocking realization: approximately 20 BILLION disposable diapers end up in landfills every year. On average, every baby uses around 8,000(!) disposable diapers from birth to potty. All of those diapers are thrown away, and take 500 years to decompose. Unsurprisingly, disposable diapers are the third largest single consumer item in landfills. Despite these alarming facts, disposable diapers are still the mainstream choice for diapering our keiki.

We thought to ourselves, there has to be a better way. How could bringing a child into the world create so much waste and harm to our beloved ʻāina? There had to be an affordable, eco-friendly solution that was also convenient enough for working parents and an on-the-go household. And there was - cloth diapers!

Despite our newfound love for cloth diapers, we always felt like there was something missing. We craved cloth diapers that accurately represented our indigenous Native Hawaiian culture and language, but there were none! Thus, we set out on a mission to create cloth diapers and eco-friendly products that celebrate our unique culture and people.”